The Eat Less Diet

How I did it.

I probably should have been brushing up on some PowerPoint skills, but I got the bug. I needed to convince myself and all my friends and family who were gaining weight to get it under control. Health is my number one priority. Without health you can get work done. If you sick, diseased, in pain leading to total apathy, there’s not much art getting done. This book is a personal project to develop character illustrations (cartoons), and info graphics, and to speak to our culture of devolved foods. I used my pet peeve, diets and dieting, as a creative outlet. The book goes over many popular diets, why they fail, why we fail, and food production (example shown in the illustration below). Original Sketch and preliminary illustration of the “evolution of ketchup” otherwise know as “sugar sauce”.  

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